About 

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In 2017 JIm recognised that advancing technology driven by reduced cost and size of data storage would result in rapid changes in the enviironment organisations operate and barriers to change would be lower. Leaders need to manage day- to-day operations whilst experimenting with new ways of benefiting from rapid change to ensure growth is maintained.

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JIm is a thought leader in managing through rapid change leveraging his experience operating in the worldwide soft drinks market across many cultures where barriers to change are low. This is sometimes called VUCA  (volatility, uncertainty,  change and ambiguity) 

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